Among the many investors who have been visiting the Asbru health village near Keflavik International Airport in southwest Iceland are Otto Nordhus of Nordhus Medical and representatives of Salt Investments, the company majority owned by former Actavis boss, Robert Wessman.Nordhus and Salt Investments hope to encourage a growth in medical tourism to Iceland, by performing surgical operations on Nordic visitors who are on long waiting lists in their home countries. Nordhus has already secured contracts with the Norwegian and Swedish authorities. Post and pre-operation care would be handled in the Asbru health village where there are plenty of apartments available for healthcare related developments.
Asbru health village is already home to a variety of health businesses attracting health tourism. One major success of Detox is Jonina Ben, which is a health-therapy centre specialising in Detox therapy. Detox therapy is a wellness method developed in Poland and is aimed at enabling the body to heal itself. Since it opened its doors in the Asbru health village it has been operating at full capacity.
The Keilir IAK personal trainer programme is also located at the high tech new Asbru health village and has been attracting a lot of attention. Recently nine members of the Icelandic handball national team, which claimed silver in the last Olympic Games, signed up as students in the programme.
Further details on Asbru are available at:
And more info on Detox Jonina Ben is at