Hoardings devised by Templar Downie showing local historical heroes are appearing at tube stations across the capital.
A campaign by London Underground and Templar Downie to promote local heroes at tube stations during renovation works is continuing.
The blank canvasses of station hoardings, there to screen the renovation works, have been transformed by Templar Downie into vibrant promotional vehicles for Tube Lines.
The “Local Heroes” campaign devised by Templar Downie now extends to Green Park, where the focus is on such national treasures as Sir Isaac Newton, Wellington and Queen Victoria.
As well as stunning cartoons of the heroes, with potted histories and their connection with the locality, the hoardings update passengers on the renovation works currently underway and keep them posted on works scheduled to take place in the near future.
The response to the Templar Downie campaign, both among the travelling public and within Tube Lines itself, has exceeded all expectations. If your journey takes in a Northern, Piccadilly or Jubilee line station, watch out for the next instalment.
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